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Brand Touchpoint Checklist

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About the Checklist

Simply put, this is defined as the interactions and exposures consumers have with brands. In customer journey mapping, brands take the time to determine their key brand touchpoints. These are moments when they reach out to the consumer to provide value, share a new product, or outsell the competition. They can be strictly sales-focused, or more general, designed to create a positive impression of the brand. 

Why do Brand Touchpoints Matter?

When you focus on providing a targeted, engaging experience, your customers notice. When you consider the best ways to communicate and interact with your audience, you create engaged superfans who are loyal to your brand. This empowers you to charge more, land more referrals, and stand out.

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Frequently Asked Questions (FAQs)

  • Rest assured, we will always keep your information and details safe and confidential. We love to know who else is passionate about Marketing and starting their own business and helping it grow! Like calls to like. 
  • We ask for your information in exchange for a valuable resource in order to 

(a) improve your browsing experience by personalizing the  site to your needs; 

(b) send information to you that we think may be of interest to you by email or other means; 

(c) send you marketing communications that we think may be of value to you. You can read more about our privacy policy here.

  • Yes, absolutely! We love to spread the knowledge and experience we have gained through our years of working in this field. We hope to spread smart and effective Branding tips and tricks to as many people as possible! 
  • All we ask is that you become part of our community and family!

Ding, ding, ding! You got that right. The Wit Agency has checklists for several other practices and processes. You can check them out here!

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